Resume
Objective
I am seeking an Email Marketing Developer position where I can utilize my expertise, passion and excitement for Web Development and bring those interests and abilities to the projects I would be assigned. I want to continue learning even more new skills and technologies that can be implemented into modern Web Design, resulting in sleek and interactive sites and marketing materials that will capture users.
Skills
- Highly skilled in HTML, CSS, and responsive web design.
- Expert in email marketing development and design.
- Highly experienced in analyzing email deliverability metrics.
- Skilled in graphic and video editing.
- Familiar with the most popular marketing automation software.
- Knowledgeable in all CAN-SPAM regulations.
- Experienced with WordPress and Drupal.
- Highly capable of working directly with clients.
- Excellent written and verbal communication skills.
- Skilled in all Microsoft Office and Adobe Suite applications.
- Creative problem solver.
- Strong ability to work in high stress environments while multitasking.
Education
- Web Design and Development, Northern Virginia Community College, May 2022
- Bachelor of Science in Biological Anthropology, James Madison University, May 2004
Experience
Digital Marketing Specialist, Blitz Digital Group, 2022-2024
- Formatted email and newsletter templates using modern email design practices.
- Redesigned existing email and newsletter templates.
- Created and edited graphics and videos in Photoshop.
- Conducted A/B Testing on email subject lines and formats.
- Developed and managed automated email workflows.
- Managed client subscriber lists and segmentations.
- Proofread and edited internal content prior to sending.
- Scheduled email sends for maximum delivery efficiency.
- Monitored email metrics such as delivery, open rate, click rate, and unsubscribe rate.
- Coordinated company list management schedule.
- Reviewed vendor HTML/CSS, content, and links for optimal efficiency.
- Ensured all emails adhered to email regulations (CAN-SPAM, GDPR).
- Managed company data sales and administration.
- Finalized monthly and quarterly billing.
- Communicated directly with vendors to create lasting relationships.
Experience
Sales Manager, Hyatt Regency Tysons Corner, 2019-2020
- Responded quickly to client inquires and created proposals based on client needs.
- Conducted energetic and informative Property Tours with potential and existing clients.
- Seasoned professional in negotiating contracts in a competitive market.
- Followed-up with clients at the conclusion of their stay and maintained client relationships.
- Developed new clients through sales calls and Business-to-Business meetings.
- Worked with all departments in the Hotel to ensure events go smoothly.
- During events, was the manager in charge for all departments.
Experience
Sales Manager, Westin DC City Center, 2016-2019
- Continually sought out new clients while maintaining relationships with existing and long-term clients.
- Conducted daily site tours of the hotel for prospective clients.
- Successfully met all quotas and sales goals.
- Trained new employees on hotel computer systems.
- Created and streamlined in-house sales documents for ease of use.
- Maintained strong relationships with all personnel in the different departments.